Carolynne Palla is the owner and publisher of Palla Media, a company she started in 2007, providing businesses with advertising options through the form of print and online publications solely focused on their community. Previously, Carolynne was a manager for a large property management firm in Vancouver, BC.  She has a background in finance, and volunteers with several non-profits and community groups. Carolynne is the Administrator of the Steveston Merchants Association since 2010 and social media manager of Kerrisdale Business Association in addition to Dunbar Life, Steveston Insider and Kerrisdale Insider.

WHAT

As the publisher, Carolynne Palla is responsible for all aspects of making the publications a commercial success including planning, financial control, advertising, communication, scheduling, graphic design, keeping a profile in the community and managing the freelance team members.

WHY

After moving from the city to the scenic waterfront community of Steveston in 2003, there was opportunity to bring an upbeat publication that encouraged locals to shop, eat and play in their own community. A guide that is not just a directory but a way to engage and connect the local consumer from a trusted source.

VOLUNTEERS

Board member of Steveston Merchants Association. Secretary for Steveston 20/20 Group. Volunteer at Steveston Salmon Festival.

LOVES

Graphic design, fonts, photography, technology, media, promotion, planning and never missing a deadline. Beaches, sunshine, Vegas, Prosecco, ice skating and Yorkies.

WHO SHE SPONSORS

Steveston Salmon Festival. Cannery Farmers Market. Steveston Farmers Market. Steveston Girls’ Night Out. Christmas in Steveston. Steveston Grand Prix of Art. Steveston Rotary Club. Homes for the Holidays. Kerrisdale Community Police. Dunbar Salmonberry Days. Southlands Country Fair. Pacific Polo Cup.